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Register for NRFtech 2017

NRFtech is designed for retail CIOs, CMOs, CDOs, VPs and other senior executives responsible for retail technology. We encourage both CIO and CMO from the same company to attend. NRFtech attendance is limited to 200 senior retail executives to create the right atmosphere for having purposeful conversations, sharing insights and raising important questions.  As a result, registration is available on a first-come, first-serve basis.

Retailer Rates

   Advance Rate
by July 14
after July 14
Retail Member * FREE
Member Pass
Member Pass
Retail Non-Member $950
Save 44%

* Retail Members include NRF and NRF divisions: ARTS, and NCCR.

Additional Registration Information

  • For a nominal fee of $100, spouses are welcome to attend Sunday's Welcome Keynote, Opening Reception and Dinner as well as Monday's evening Reception, Dinner and After-Hours event .
  • No Show Fee of $195 per person will be accessed for those who do not attend the event and do not cancel a confirmed registration.
  • Attendees are responsible for their own hotel and travel.

Non-Retailer Rates

NRFtech is open to retailers only. If you are a solution provider and would like to attend, contact Tami Sakell at (202) 661-3044 to learn about our sponsorship opportunities.

Registration FAQs?

What is a Retail Member?
“Retail Member” denotes National Retail Federation (NRF) membership or membership in a NRF division: ARTS, NCCR, or

Retail Definition
NRF defines a retailer as a company whose core business is to sell consumer goods directly to the end consumer via storefront, catalog, television, or online. Chain restaurants are included in this definition. The company must own the merchandise it sells. Companies primarily engaged in the sale of goods or services to businesses, whether at wholesale or retail, are not considered retailers.

What if I can’t attend after I have registered for the event?

All cancellation requests must be in writing to Cancellation requests received by July 3, 2017 will receive a full refund. No refund for requests received after July 3, 2017, regardless of when the registration was received. Non-attendance does not constitute cancellation.

No Show Fee
A $195 charge per person will be accessed for those who register for the conference, but do not formally cancel, substitute their registration or check-in for the event. The No Show Fee helps defray the costs incurred.

Substitution of a registration with a colleague from the SAME RETAIL COMPANY as the original pass holder can be made online through the link provided in your confirmation. Registration and badges cannot be shared among attendees. Substitutions cannot be made once a pass holder has checked into the event.

Contact Us to Join the National Retail Federation

Discounted conference rates are just one benefit of NRF membership. To inquire about joining or your membership status, please contact NRF Membership.