Agenda

Sunday, July 15

view printable agenda

11:30 - 12:30pm

Ritz-Carlton Ballroom, Salon III, Level 1
By invitation only.

12:30 - 1:30pm

Gallery 2, Level 1
Open to NRF CIO & Digital Council members only.

1:30 - 4:00pm

1:30 - 4:00pm
, Taco Bell Endowed Professor of Info Systems and Computer Science; Director, Center for Digital Transformation (CDT)
, UC-Irvine, Paul Merage School of Business
, @GurbaxaniVijay
Ritz-Carlton Ballroom, Salon III, Level 1
Open to NRF CIO Council members only.
, Taco Bell Endowed Professor of Info Systems and Computer Science; Director, Center for Digital Transformation (CDT)
, UC-Irvine, Paul Merage School of Business
, @GurbaxaniVijay
Consulate Room, Level 3
Open to NRF Digital Council members only.

4:15 - 4:45pm

Gallery 1, Level 1
The bar is open! Unwind with adult beverages and some good conversation with other retail innovators.

4:45 - 5:30pm

4:45 - 5:30pm
, Chairman, Digital Council
, National Retail Federation
, Football Analyst at CBS Sports
, Former CEO, Oakland Raiders
, @AmyTrask
Ritz-Carlton Ballroom, Salon I-II, Level 1
From the first-ever female leader of an NFL franchise, hear how the Oakland Raiders former CEO, Amy Trask, tapped into one of the most devoted and faithful fan bases in the NFL to understand what makes them tick. From her 16 years at the helm, Amy will share insights and anecdotes about putting “Raider Nation” at the forefront of decisions both for the business and in connecting with fans and improving their experience in and outside the stadium. She will discuss keeping a customer base happy and always doing more for them, regardless of the resistance
, Chairman, Digital Council
, National Retail Federation
,
Moderator
, Football Analyst at CBS Sports
, Former CEO, Oakland Raiders
, @AmyTrask

5:30 - 6:00pm

5:30 - 6:00pm
, CEO and Executive Producer
, SoulPancake
, @shabster
Ritz-Carlton Ballroom, Salon I-II, Level 1

Shabnam Mogharabi is CEO of SoulPancake, an award-winning media and entertainment company founded by actor Rainn Wilson that explores ‘Life’s Big Questions’. SoulPancake works with brands to incorporate storytelling across television, web and social platforms, drawing on the immense power joy and positivity to engage consumers with brands. A master storyteller, Shabnam will share insights through SoulPancake’s extensive slate of diverse content and provide lessons about how retailers can augment their inhouse production arm, and drive success across a number of platforms. SoulPancake has produced content for the likes of T-Mobile, Macy's, Nestle, Purina, Visa, and Hershey's, and has won several awards including a Daytime Emmy for OWN's Super Soul Sunday series.

, CEO and Executive Producer
, SoulPancake
, @shabster

6:00 - 8:00pm

Terrace Courtyard, Level 2